Made by Google 2026
New York City
Context
The 2026 Made by Google showcase transformed NYC’s Sunset Studios into a three-day, hospitality-forward experience, unveiling the complete Pixel 11 hardware ecosystem.
Challenge
To bring the product line to life, the Google team designed four interactive "sandboxes" dedicated to hands-on feature demonstrations. Rather than feeling like a typical tech launch, the event offered a warm, welcoming environment that encouraged press and PR attendees to linger, explore, and connect with the brand.
Experience
Each sandbox focused on a core new feature of the Pixel 11, highlighting its upgraded camera system, integrated Gemini Intelligence, revamped Health & Wellness app, and the effortless phone switching process.
Camera
Gemini Intelligence
Switching
Health & Wellness